AEO / GEO Readiness Audit — Is Your Site Cited by AI Search?

5×

higher conversion rate from AI-referred visitors vs Google organic

rule-based audit modules — factual signals only, no guesswork

pages crawled per audit — enough to score patterns, not just the homepage

PDF

structured report by email, module by module

The shift

You don't need to rank — you need to be cited

ChatGPT, Perplexity and Gemini don't send visitors to page one; they cite the sources they can read, verify and trust. That changes the job: answer structure, schema, entity clarity and technical access decide whether AI engines quote you or your competitor. This audit measures exactly those signals — rule-based, factual, reproducible.

The 7 Modules

What the audit checks

Every module is rule-based — factual signals scored consistently, no AI guesswork in the scoring.

Answer Structure & Extractability

Can an AI engine lift a clean, quotable answer from your pages? Heading logic, answer blocks, summary placement.

Structured Data & Schema

Coverage and validity of Schema.org markup — the machine-readable layer AI engines use to verify you.

E-E-A-T Trust Signals

Authorship, credentials, about/contact clarity, citations — the signals that make you safe to cite.

Content Depth & FAQ Coverage

Whether your pages answer the questions your buyers actually ask AI engines.

Technical Access for AI Crawlers

Robots policies, rendering, response codes — whether AI crawlers can even read you.

Entity Clarity

Can an engine resolve who you are, what you offer and where you operate without leaving your site?

BFSI Compliance Module

For banks, NBFCs and insurers: regulatory signals, disclaimers and INR markers — included automatically when relevant.

How It Works

From URL to scored report

Enter your URL & email

The audit crawls up to 30 pages of your site — enough to score patterns, not just the homepage.

Rules run per module

Each of the 7 modules scores its factual signals independently. No black-box judgement calls.

Scores compiled

Module scores roll up into an overall readiness picture with the biggest gaps flagged first.

PDF report by email

The full structured report arrives in your inbox — shareable with your dev and content teams.

FAQ

Questions marketers ask us

How is AEO different from SEO?

SEO optimises for ranked lists of links; AEO (Answer Engine Optimisation) optimises for being read, trusted and cited inside AI-generated answers. The signals overlap but the priorities differ — structure, schema and entity clarity matter far more for citation.

What do the scores mean?

Each module scores factual, rule-based signals — present or absent, valid or broken. A low module score points to a specific class of fixes, not a vague "improve your content".

Is 30 pages enough?

Yes for a readiness score: AI-citation signals are structural, so patterns repeat across templates. Thirty pages covers your main templates and catches systemic gaps. Site-wide programmes go deeper — that's engagement territory.

What do you do with my URL and email?

The URL is crawled to produce the report; the email receives the report. That's the transaction — no list-selling, and you can write to us any time to be removed.

My score is low — now what?

The report tells you which modules failed and why. Fix them in-house using the flagged items, use Deep Schema Analyzer for page-level markup, or talk to us — closing AEO gaps for brands is the actual business behind this tool.

From the Field Notes

Ideas behind AEO / GEO Readiness Audit

Recent articles from the NDW blog about the problem this tool solves.

Jun 24, 2026

AI Search Visitors Convert at 5× the Rate of Google Organic. Here's the Business Case for GEO.

AI referral traffic converts at 14.2% vs Google organic's 2.8%. You don't need to rank - you need to be cited. The numbers on that shift are now impossible to ignore.

Read article →

May 20, 2026

Will ChatGPT and Perplexity Cite Your Site? A 7-Point AI-Search Readiness Check

Ranking #1 means less when an AI answer sits above it. Here's how answer engines pick their sources - and a 7-point check to make sure you're one of them.

Read article →

Contact

Low score? That's fixable.

We close AEO and GEO gaps for brands — structure, schema, entity work and content strategy. Tell us your domain and your report score, and we'll come back with a plan.